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") Skip to main content Toggle navigation Certification TRUE Advisor Events Projects Articles Resources Directory Log in Less waste, higher efficiency, better savings The TRUE certification program enables facilities to define, pursue and achieve their zero waste goals, cutting their carbon footprint and supporting public health. What we do Rethink the resource life cycle TRUE is a whole systems approach aimed at changing how materials flow through society, resulting in no waste. TRUE encourages the redesign of resource life cycles so that all products are reused. TRUE promotes processes that consider the entire lifecycle of products used within a facility. With TRUE, your facility can demonstrate to the world what you’re doing to minimize your waste output. See how TRUE certification works for facilities. Learn how you can be a TRUE Advisor. Why TRUE A better approach to resource use and facility operations TRUE does not require big financial investments. TRUE implementation can be as simple as transforming trash bins into recycling bins and fostering a zero waste culture. Support public health & ecosystems With TRUE, you support systems that encourage material reuse and recycling. TRUE is your tool to help eliminate pollution — in our air, water and land — which threaten public health and ecosystems. Cut your ecological footprint By participating in TRUE certification, facilities commit to reducing materials, using recycled and more benign materials, longer product lives, reparability and ease of disassembly at end of life. Advance a green economy TRUE promotes positive forces for environmental and economic sustainability in the built environment by protecting the environment, reducing costs and producing jobs throughout our economy. TRUE certification for facilities Save on operational costs with TRUE TRUE certified spaces are environmentally responsible, more resource efficient and help turn waste into savings and additional income streams. By closing the loop, they cut greenhouse gases, manage risk, reduce litter and pollution, reinvest resources locally, create jobs and add more value for their company and community. More about the TRUE certification program TRUE Advisor for professionals Be recognized as a zero waste professional TRUE Advisors are professionals who are trained on the TRUE Rating System. TRUE Advisors understand the requirements of the rating system, help projects achieve TRUE certification and are committed to advancing zero waste values and policies. As a TRUE Advisor, you’ll be the resident expert at your company in supporting and implementing zero waste programs and leading facilities through the certification process. More on the Advisor Certificate Program About Zero waste is our mission The TRUE certification program helps facilities quantify their performance and find additional ways to improve their progress toward zero waste. Leadership Stephanie Barger Director, Market Transformation & Development Susie Westrup Director, Client Solutions Celeste McMickle Director, Client Solutions TRUE Advisory Council The TRUE Advisory Council provides industry leadership and experience. Richard Anthony Richard Anthony Associates Nadereh Afsharmanesh Earth Friendly Products Sue Beets-Atkinson SBM Management Brian Balukonis retired, Raytheon Company Mike Carey Orange Coast College Mark P Hitchcock Toyota Motor North America Scott D. Lutocka Piazza Produce Inc. Marialyce Pedersen The Walt Disney Company TRUE Contact FAQ Legal Press Sign up for email Follow us | Cookie Statement | Privacy Statement | Terms of Use...